So what’s all the hype behind the olloclip? The olloclip is an amazing 4-in-1 lens system that includes a fisheye lens, a wide-angle lens, and two macro lens. The wide-angle lens doubles the iPhone’s normal field of view, while the macro lenses magnify 10x or 15x. Olloclip claims "The wide-angle and fisheye lenses have been improved to deliver sharper images, edge to edge, with less lens distortion and enhanced clarity overall.”
olloclip Macro Lens
Additionally, unlike traditional cameras, the MoJo Kit allows journalists to write, shoot, edit, and distribute their work from one single device. No longer do journalists have to worry about their expensive equipment possibly being confiscated at their next international boarder checks since the MoJo Kit is based off of the phone in your pocket.
Currently the olloclip is only available for iPhones and iPods, but the company has informed us that the iPad version will be coming out any day now. And a Samsung version is in beta testing to address the much neglected Android market.
Looking forward, get ready as IMS heads out to Lithuania this week for the 7th Annual Media Bar Camp to celebrate 20 years of the .BY (Belarus) domain extension where IMS will be training 150 journalists from Ukraine, Belarus, and Uzbekistan on how to get their MoJo back.
So next time you are in the field forget to clip on your olloclip when using your Mojo Kit Micro!